Netflix Affiliate Program and Alternatives

 

Last updated on April 23, 2021

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Netflix continues to disrupt the film, television, media, and entertainment industries. It has even made Hollywood heavyweights and billionaires like Steven Spielberg squeal. While it came into its own in the 2010s, Netflix launched in 1998 as the world’s first online DVD rental store. Its unique business model destroyed the likes of Blockbuster, a former movie rental powerhouse, and many others. Moreover, its growing content library, original programming, and international expansion have expedited cord-cutting globally.

According to a Nielsen study, “cord-cutters in the US has grown by 48 percent over the past eight years. Apparently, 16 million homes no longer have traditional cable or satellite TV subscriptions, which means 14 percent of all households with TVs in the US exclusively watch over-the-air programming.” Over-the-air (OTA) is a synonym for wireless.

Media companies are gunning for Netflix. In an ongoing battle for people’s attention, money, and loyalty, Netflix has ushered in a wave of competitors, such as Hulu and Amazon Prime Video. Companies and divisions such as Disney, HBO, CBS, and many others have or plan to offer streaming content services.

Netflix stock continues to flourish. A one-dollar investment in the early 2000s would be worth thousands today for an astronomical return on investment. Secondly, Netflix is a FANG company. FANG is an acronym for four high-performing technology stocks, including Facebook, Amazon, Netflix, and Google (Alphabet, Inc.). Since 2017, the FANG list has been expanded to include Apple (FAANG).

 

Netflix Affiliate Program

Netflix doesn’t have an affiliate program. It used to embrace affiliate marketing as a growth strategy, and it paid a generous commission per lead, i.e, $20 to $25 per trial conversion. Netflix has since phased out its program to grow through other means, including word-of-mouth and pay-per-click (PPC) advertising.

The termination of its affiliate program was terrible for publishers since conversion rates, commissions, and earnings per click (EPC) were likely robust. Having said that, affiliates have many alternatives to Netflix. Affiliates in this space can promote content, products, and services in these categories:

  • Consumer electronics
  • Entertainment
  • Movies
  • Music
  • Podcasts
  • Television
  • Radio

Best VOD, Television, & Movie Affiliate Programs

Let’s review the best Netflix affiliate program alternatives. Over-the-air, streaming video, and media merchants typically compensate publishers in two ways. Affiliates may generate one-time or recurring affiliate commissions for getting users to subscribe. Also, advertisers may pay per lead via free trials and account sign-ups. Impact and CJ Affiliate have the best selection of affiliate programs, followed by FlexOffers. To receive your commissions, you’ll need a bank or PayPal account.

Amazon Associates Program

1. Amazon Prime Video

Prime Video, also referred to as Amazon Prime Video, is an internet video-on-demand (VOD) service developed, owned, and operated by Amazon. Viewers enjoy exclusive Amazon Originals as well as popular movies and TV shows. Learn more and join the Amazon Prime Video affiliate program.

  • Cost per action (CPA): Cost per lead
  • Commission rate: $3
  • Cookie duration: 24 hours
  • Payout threshold: $10
  • Affiliate software/network: Amazon Associates

2. Apple TV+

Apple’s affiliate program provides a unique way for you to link to millions of songs and albums, as well as books, audiobooks, movies, and TV shows. Learn more and join the Apple affiliate program.

  • CPA: Cost per sale
  • Commission rate: 300%
  • Cookie duration: 30 days
  • Payout threshold: $30
  • Affiliate software/network: Partnerize

3. AMC Networks

AMC Networks owns and operates several of the most popular and award-winning brands in television and film, including AMC, BBC America, IFC, SundanceTV, WE, and more. Learn more and join the AMC Networks affiliate program (to promote Shudder and SundanceNow subscriptions).

  • CPA: Cost per lead
  • Commission rate: $1
  • Cookie duration: 45 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

4. AT&T TV

AT&T TV is a family of streaming multichannel television services offered in the United States by AT&T. Learn more and join the AT&T TV affiliate program.

  • CPA: Cost per sale
  • Commission rate: $50
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

 

5. CuriosityStream

CuriosityStream is the world’s first streaming service dedicated to curating and delivering the best documentaries from around the globe. Learn more and join the CuriosityStream affiliate program.

  • CPA: Cost per sale
  • Commission rate: Up to $40
  • Cookie duration: 45 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

6. DAZN

DAZN (pronounced ”da zone”) is a live sports streaming service. Whether you watch live at home, on the go, or on-demand, DAZN lets you experience sport the way you always wanted. Learn more and join the Dazn affiliate program.

  • CPA: Cost per sale and lead
  • Commission rate: Up to $24
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: FlexOffers

7. Disney+

Disney+ is the streaming home of Disney, Pixar, Marvel, Star Wars, and National Geographic. With classics, new releases, and exclusive Disney+ Originals, there’s something for everyone. Learn more and join the Disney+ affiliate program.

  • CPA: Cost per sale
  • Commission rate: $0
  • Cookie duration: 21 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

8. Dish Network

Dish Network provides entertainment and technology to millions of customers with its satellite DISH TV and streaming Sling TV services. Learn more and join the Dish Network affiliate program.

  • CPA: Cost per sale
  • Commission rate: $100
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

9. ESPN+

ESPN+ is a video streaming subscription service available in the United States. Subscribers can stream live sports, ESPN originals, exclusive studio programming, and more. Learn more and join the ESPN+ affiliate program.

  • CPA: Cost per sale
  • Commission rate: $0
  • Cookie duration: 21 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

Hulu Affiliate Program

10. FITE

FITE is the leading global digital streaming platform for sports and entertainment live streaming events, including MMA, wrestling, boxing, motorsports, soccer, and more. Learn more and join the FITE affiliate program.

  • CPA: Cost per sale
  • Commission rate: Up to 20%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

11. Hulu

Hulu subscribers enjoy the season’s hottest shows, hit movies, and original programming all in one place with unlimited streaming. Learn more and join the Hulu affiliate program.

  • CPA: Cost per sale and lead
  • Commission rate: Up to $9.60
  • Cookie duration: 14 days
  • Payout threshold: $50
  • Affiliate software/network: FlexOffers

12. FuboTV

FuboTV is an American internet television service that focuses primarily on live sports, including NFL, MLB, NBA, MLS, and international soccer games. Learn more and join the FuboTV affiliate program.

  • CPA: Cost per sale
  • Commission rate: Up to $35
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

13. Paramount+

Paramount+ (formerly CBS All Access) is a video streaming subscription service owned and operated by CBS Interactive. It offers original content and more. Learn more and join the Paramount+ affiliate program.

  • CPA: Cost per sale
  • Commission rate: $9
  • Cookie duration: 10 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

14. Peacock TV

Watch TV shows and movies online with Peacock. Stream iconic shows, films, exclusive originals, live news, sports, and more. Learn more and join the Peacock affiliate program.

  • CPA: Cost per sale and lead
  • Commission rate: Up to $12
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

 

15. Philo

Philo is an internet television company offering more than 40 channels of live and on-demand TV and channel apps. Learn more and join the Philo affiliate program.

  • CPA: Cost per lead
  • Commission rate: $10
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

16. Roku

Roku provides online media players to stream hundreds of hit movies, TV shows, and more. Learn more and join the Roku affiliate program.

  • CPA: Cost per sale
  • Commission rate: 5%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: FlexOffers and CJ Affiliate

17. Showtime

Showtime allows anyone with a high-speed internet connection in the U.S. to watch original series, hit movies, and more. Learn more and join the Showtime affiliate program.

  • CPA: Cost per sale
  • Commission rate: $7
  • Cookie duration: 10 days
  • Payout threshold: $10
  • Affiliate software/network: Impact

18. Sling TV

Sling TV customers can stream ESPN, HGTV, AMC, and more than a dozen other stations. Sling International carries more than 180 channels in 15 languages. Learn more and join the Sling affiliate program.

  • CPA: Cost per sale and lead
  • Commission rate: Up to $20
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

19. Starz

Starz is a global media and entertainment company that produces and distributes streaming content to audiences worldwide. Learn more and join the Starz affiliate program.

  • CPA: Cost per lead
  • Commission rate: $5
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

20. Vidgo

Vidgo is a live TV streaming service that includes live entertainment, lifestyle, news, and sports channels. Learn more and join the Vidgo affiliate program.

  • CPA: Cost per sale
  • Commission rate: $10
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

21. Xfinity

With Xfinity, customers enjoy TV shows, movies on the go (with the Xfinity Stream app), and so much more. Learn more and join the Xfinity affiliate program.

  • CPA: Cost per sale
  • Commission rate: Up to $50
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Affiliate software/network: CJ Affiliate

Your Next Move

A content battle is upon us, and it reminds me of the web browser wars of the 1990s. In one corner, there’s Netflix, the seasoned veteran. On the other corner, multiple competitors are vying for second and third places. Also, you can’t count out YouTube with its free and premium viewing. Although Disney started late, its brand portfolio is robust, which could catapult it past Netflix by the end of the decade.

I recommend promoting the service(s) you use and shows you enjoy. Authentic blogs and reviews will be critical in a crowded and growing sector.

 

Chad Tennant

Chad is a digital marketer, consultant, and publisher. At Digital Fodder, he offers insights and strategies concerning online marketing, ecommerce, working online, YouTube, and more. At Partnercade, he helps companies grow their affiliate program revenues and partnerships. Connect or start a conversation with Chad on LinkedIn.

 
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