29 Best Beauty & Makeup Affiliate Programs in 2024

February 1, 2024

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The global cosmetics products market will eclipse $1 trillion in the coming years. The United States accounts for 13% of international sales, followed by the EU at 20%. Some of the largest manufacturers include L’Oreal, P&G, Unilever, Estee Lauder, Shiseido, Avon, Chanel, and Revlon. So, let’s review this post for the best beauty, makeup, and cosmetic affiliate programs for beginners, bloggers, and social media marketers.

The cosmetics industry is evolving and creating new product segments. For instance, the metrosexual market is alive and thriving. A metrosexual is a man who is meticulous about grooming and appearance. Many subscription box companies ship male-targeted products to their customers monthly, for example, Bespoke Post, Gentleman’s Box, GQ Box, and SprezzaBox.

Another growing segment consists of people who choose not to identify as males or females but as something else or nothing at all, for example, a “gender-nonconforming” or “non-binary” person. Businesses are creating “gender-inclusive” makeup and similar products for those groups.

Best Beauty Affiliate Programs

The merchants on this list sell skincare, hair, face, eyelash, nose, cheek, lipstick, fragrances, brushes, and body products. ShareASale, Impact, and CJ Affiliate networks lead with many beauty affiliate program offerings. Many online retailers, drug stores, big-box chains, and marketplaces carry cosmetics and have affiliate and influencer programs like Amazon and Walmart.

Allure Beauty Box

Allure Beauty Box is a monthly subscription service that delivers a curated selection of beauty products to your door. The box typically includes 5-7 full-size or deluxe samples of makeup, skincare, haircare, and fragrance products.

Affiliates get the following benefits from the Allure Beauty Box affiliate program:

  • Commission rate: $5
  • Cookie duration: 30 days
  • Affiliate software/network: Impact

Avon

For over 130 years, Avon has been North America’s leading social-selling beauty company. Avon’s product portfolio includes award-winning skincare, color cosmetics, fragrance, and personal care products.

Marketers get the following from the Avon affiliate program:

  • Commission rate: 3%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

BirchBox

BirchBox is a monthly subscription service that sends subscribers a box of sample-sized beauty products. The products can be makeup, skincare, haircare, or fragrance items. Birchbox also offers add-on products, such as full-size items, that subscribers can purchase.

The BirchBox affiliate program offers the following benefits:

  • Commission rate: 5%
  • Cookie duration: 7 days
  • Affiliate software/network: FlexOffers and Sovrn

BK Beauty

BK Beauty is known for its 100% cruelty-free, vegan makeup brushes and products. BK Beauty is committed to celebrating beauty inside and out. With every purchase, the brand donates to a charity that supports women and girls.

The BK Beauty affiliate program offers the following incentives:

  • Commission rate: 15%
  • Cookie duration: 30 days
  • Affiliate software/network: ShareASale

Clinique Online

Clinique Online is the official online store of Clinique, a cosmetics and skincare brand founded in 1968 by Estée Lauder Companies. Clinique’s products tackle common problem issues head-on with foundation, concealer, powder, blush, bronzer, eyeshadow, eyeliner, mascara, lipstick, lip gloss, skincare, cleanser, toner, and more.

The Clinique Online affiliate program is lucrative for these reasons:

  • Commission rate: 6%
  • Cookie duration: 7 days
  • Affiliate software/network: Rakuten Advertising

ColorPop

ColourPop offers high-quality, cruelty-free beauty products that are on trend and on-demand and never break the bank. They are digitally native leaders in the beauty industry with a highly engaged community worldwide.

Affiliates get the following benefits from the ColorPop affiliate program:

  • Commission rate: Up to 5%
  • Cookie duration: 7 days
  • Affiliate software/network: Impact

Colorscience

Colorescience is known for its products that protect the skin from sun damage and environmental stressors. The brand also uses various other ingredients, such as antioxidants, peptides, and minerals, to help improve the appearance of the skin.

Affiliates get the following from the Colorescience affiliate program:

  • Commission rate: 5%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

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Design Essentials

Design Essentials products are made with various natural ingredients, such as essential oils, herbs, and proteins. The brand also uses different ingredients, such as botanical extracts and vitamins, to help improve the health and appearance of textured hair.

The Design Essentials affiliate program offers the following compensation:

  • Commission rate: 20%
  • Cookie duration: 60 days
  • Affiliate software/network: CJ Affiliate

Elizabeth Arden

Elizabeth Arden is a global prestige beauty fragrance cosmetics and skincare products company. Arden is credited with introducing several innovations to the beauty industry, including the concept of the makeover, the use of travel-size cosmetics, and the marketing of cosmetics to men.

The Elizabeth Arden affiliate program offers the following terms:

  • Commission rate: 8%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Estée Lauder

Estée Lauder is one of the world’s leading skincare, makeup, fragrance, and hair care product manufacturers.

Marketers get the following from the Estée Lauder affiliate program:

  • Commission rate: 4%
  • Cookie duration: 7 days
  • Affiliate software/network: Rakuten Advertising, FlexOffers, and Sovrn

Erno Laszlo

Dr. Erno Laszlo’s unique scientific approach to enabling self-care and confidence through customized skin rituals is trusted by past and present icons.

The Erno Laszlo affiliate program is profitable for these reasons:

  • Commission rate: 4%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Gillette

For over 100 years, Gillette has equipped men and women with the latest shaving technology for truly innovative razor blades. To cater to our loyal customers, the brand has created a subscription program to ship your favorite products to your doorstep.

The Gillette affiliate program has the following benefits:

  • Commission rate: 8%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate and Impact

Indie Lee

Indie Lee sources the world’s finest ingredients grounded in nature and science-supported. It stands for clean beauty skincare and formulates its pure skin care products with you and the planet in mind.

The Indie Lee affiliate program is rewarding for these reasons:

  • Commission rate: 15%
  • Cookie duration: 30 days
  • Affiliate software/network: Impact

Lancôme

Lancôme products are available in over 150 countries around the world. The brand has over 2,000 stores, including its retail stores and concessions in department stores. Lancôme products are made with various high-quality ingredients and tested on over 10,000 women before being released.

Affiliates get the following from the Lancôme affiliate program:

  • Commission rate: 2%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate and Impact

Laurel Skin

Laurel Skin products are made with impeccably sourced, highly vibrant whole plants picked at their peak for unmatched transparency, purity, and results. The brand’s products are free of water, alcohol, and fillers.

Marketers get the following from the Laurel Skin affiliate program:

  • Commission rate: 20%
  • Cookie duration: 90 days
  • Affiliate software/network: ShareASale

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L’Occitane en Provence

L’Occitane en Provence products is made with natural ingredients, including lavender, olive oil, and shea butter. The brand also uses a sustainable manufacturing approach and is committed to preserving the environment.

The L’Occitane en Provence affiliate program offers the following incentives:

  • Commission rate: 2%
  • Cookie duration: 7 days
  • Affiliate software/network: CJ Affiliate

MAC Cosmetics

MAC retails over 100 shades of professional quality cosmetics for all ages, races, and genders. MAC Cosmetics products are available in over 100 countries globally. The company has over 1,000 stores, including its retail stores and concessions in department stores.

The MAC Cosmetics affiliate program has the following benefits:

  • Commission rate: 4%
  • Cookie duration: 7 days
  • Affiliate software/network: Rakuten Advertising, FlexOffers, and Skimlinks

Madison Reed

Madison Reed is known for its at-home hair color kits, free of ammonia, parabens, and resorcinol. The hair color kits come in various shades to suit all hair colors and tones. The kits also include all the necessary tools and instructions to help you achieve salon-quality results at home.

The Madison Reed affiliate program has the following benefits:

  • Commission rate: Up to 20%
  • Cookie duration: 30 days
  • Affiliate software/network: Impact

Murad

Murad is a global leader in skincare science with a wide range of health and beauty products such as anti-aging, acne, age spots, and cellulite treatments.

The Murad affiliate program is lucrative for these reasons:

  • Commission rate: 8%
  • Cookie duration: 7 days
  • Affiliate software/network: CJ Affiliate

OSEA Malibu

OSEA is a clean, vegan, and cruelty-free skincare brand with seaweed as its star ingredient. Its products contain various seaweed extracts rich in vitamins, minerals, and antioxidants.

The OSEA Malibu affiliate program is appealing for these reasons:

  • Commission rate: 16%
  • Cookie duration: 30 days
  • Affiliate software/network: ShareASale

RevitaLash Cosmetics

RevitaLash Cosmetics is a line of eyelash, brow, and hair-focused cosmetics designed to elevate and restore.

The RevitaLash affiliate program is appealing for these reasons:

  • Commission rate: 4%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

Rocky Mountain Oils

Rocky Mountain Oils sells essential oil products, such as diffusers, roller bottles, and topical applications. The company also offers educational resources on essential oils, including blog posts, articles, and videos.

The Rocky Mountain affiliate program is profitable for these reasons:

  • Commission rate: 9%
  • Cookie duration: 45 days
  • Affiliate software/network: ShareASale

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Scent Box

Scent Box is a monthly subscription service that delivers a new designer fragrance sample to your door every month. Customers can choose from over 1,000 fragrances, including men’s, women’s, and unisex fragrances.

Affiliates get the following benefits from the Scent Box affiliate program:

  • Commission rate: $8
  • Cookie duration: 30 days
  • Affiliate software/network: ShareASale

Sephora

Sephora is known for its innovative marketing campaigns and its commitment to customer service. The company has been praised for its inclusive and diverse marketing campaigns, which have featured various models and celebrities.

Affiliates get the following benefits from the Sephora affiliate program:

  • Commission rate: Up to 8%
  • Cookie duration: 30 days
  • Affiliate software/network: Impact and Rakuten Advertising

Ulta Beauty

Ulta Beauty is an American chain of beauty stores and the largest beauty retailer in the United States, with over 1,300 stores in 50 states. Ulta Beauty offers various beauty products, including cosmetics, skincare, haircare, fragrance, and bath and body products. It also offers salon services, such as haircuts, hair coloring, and makeup application.

Affiliates get the following benefits from the Ulta Beauty affiliate program:

  • Commission rate: 15%
  • Cookie duration: 30 days
  • Affiliate software/network: Impact

Yves Rocher

Yves Rocher is an innovative and committed beauty brand with the utmost respect for the planet and your skin. Yves Rocher offers an impressive selection of botanical beauty products: skin care, body care, makeup, fragrances, bath and shower products, and more.

The Yves Rocher affiliate program is rewarding for these reasons:

  • Commission rate: 6%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Yves Saint Laurent Beauty

YSL Beauty reflects the modern woman who loves fashion. With audacious and beautifully wearable makeup, YSL is the definition of luxury, heritage, quality, and style.

The YSL affiliate program offers the following compensation:

  • Commission rate: 4%
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate and Impact

Start Earning

Given the size and diversity of the cosmetics industry, it’s no wonder many content creators seek to promote beauty products. Many creators use YouTube and blogs to monetize their traffic and content. Although there are many ways to profit on YouTube, ad revenue and affiliate marketing are two conventional methods. Ad revenue comes from Google running ads on videos. Earnings are split between Google and channel owners and paid through AdSense. Companies pay affiliates when their marketing efforts result in sales or leads.

Another way to make money in the cosmetics industry is through e-commerce. Many people launch stores with software like Shopify to sell beauty and makeup products. They might also sell on marketplaces, including Amazon and eBay, or social media like Instagram.

Creators in the beauty niche might also cover related categories, including fashion, dating, relationships, health, wellness, food, travel, and lifestyle items. For instance, you can write about beauty tips for a first date, how makeup relates to health, or essential beauty accessories for vacation.

Chad Tennant
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