Best Dating Affiliate Programs

 

Last updated on September 22, 2021

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Millions of individuals participate in the games of love, sex, and relationships daily. To navigate these experiences, many people use dating websites, apps, services, coaches, and experts. Bloggers, YouTubers, and columnists provide advice while entertainment executives shape the narrative with television shows like The Bachelor, The Bachelorette, and Love Island.

Swipe right or swipe left, that is the question. Tinder is one of many ways to meet people. It’s a social search mobile app that is typically used for dating. It allows users to like or dislike others and chat if both parties show interest. It flourished with the penetration of smartphones and the growth of mobile apps. While Tinder might be synonymous with dating apps, it isn’t the only one. Search Apple and Google app stores, and you’ll find hundreds more, including Badoo and Bumble. Furthermore, Facebook has entered the arena with Facebook Dating.

Before dating apps, online dating sites were the go-to option for relationship possibilities. In the early 2000s, sites like Plenty of Fish (POF), OkCupid, and Match led the way (Match owns POF, OkCupid, Tinder, and many other well-known dating brands). Match, eHarmony, Badoo, and Spark Networks round out the top four dating app companies.

Apps and websites are only one facet of the multi-billion-dollar dating and companion industry. As one report states, “The dating industry consists of much more than just dating websites, although these get the bulk of the media attention and account for 70% of the industry’s revenues. America’s 124 million singles are using mobile apps more often, but traditional services like matchmakers and dating coaches are also doing well.”

 

Best Dating Affiliate Programs

Let’s review the best relationship, matchmaking, and dating affiliate programs. Matchmaking affiliate programs tend to pay high commissions, such as 30 to 50 percent for sales and $2 to $10 per lead. Thirty-day cookie durations are standard. CJ Affiliate and FlexOffers have the best selection of dating merchants.

ChristianCafe

ChristianCafe has been successfully connecting Christian singles since 1999. It’s independently Christian-owned and shares the values of its members. During the free trial, members can create dating profiles and communicate for free using on-site messaging.

Along with the regular search criteria, such as age and location, members can specify church denomination, level of Christian faith, amount of church involvement, and more. From Adventist to Mennonite, ChristianCafe wants to provide fellowship, advice, and laughs. Learn more and join the ChristianCafe affiliate program.

  • Cost per action (CPA): Cost per sale
  • Commission rate: 40%
  • Cookie duration: 120 days
  • Affiliate software/network: CJ Affiliate

Christian Mingle

Christian Mingle is the leading Christian dating site for single men and women looking for a God-centered relationship. What sets them apart is their ability to help foster quality connections. It features robust profiles and personalization to help members connect with other like-minded individuals. Also, the site offers powerful communication tools to support members and deeper connections. Learn more and join the Christian Mingle affiliate program.

  • CPA: Cost per lead
  • Commission rate: $2
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Cupid Media

Since its launch in 2000, Cupid Media has helped more than 30 million people look for relationships and become one of the top niche dating networks globally. Through its network of personalized dating services, it seeks to connect singles globally in safe and fun environments.

The Cupid Media network offers specialized dating services to a diverse group of individuals across the world. It’s incredibly passionate about helping single men and women find their perfect matches based on their preferences of ethnicity, religion, lifestyle, special interests, and more. Cupid Media has a network of 32 sites, including Asian Dating, Black Cupid, Christian Cupid, Colombian Cupid, Interracial Cupid, and more. Visit Cupid Media for details about its affiliate program.

  • CPA: Cost per sale
  • Commission rate: 75%
  • Cookie duration: 30 days
  • Affiliate software/network: In-house

eHarmony

eHarmony is making history by creating more meaningful connections that lead to fulfilling marriages. It’s built the world’s first patented compatibility-based matching system based on 35 years of clinical experience and rigorous relationship research. eHarmony concentrates on singles in the U.S., Canada, U.K., and Australia. Its blog covers dating and relationship advice, tips, issues, being single, and more. Learn more and join the eHarmony affiliate program.

  • CPA: Cost per sale
  • Commission rate: Up to 20%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate and Awin

 

EliteSingles

EliteSingles is an innovative matchmaking service designed for sophisticated and ambitious professionals of all ages seeking satisfying relationships. It has sites for the American, Canadian, and Australian markets.  EliteSingles focuses on compatibility, which is measured through its scientific personality test. Learn more and join the EliteSingles affiliate program.

  • CPA: Cost per lead
  • Commission rate: $7
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

Jdate

Jdate is the premier Jewish dating site and the largest community for Jewish singles looking to make great connections. Its profiles go beyond the usual to highlight what’s truly meaningful to its users so that they can find someone truly compatible. Furthermore, it provides articles, advice, insights, success stories, and everything daters need to stay inspired. Learn more and join the Jdate affiliate program.

  • CPA: Cost per lead
  • Commission rate: $2
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Match

Match redefines how single men and women meet, flirt, date, and fall in love through online dating. It serves over 50 countries in twelve languages. Match puts you in control of your love life to meet that special someone and form a lasting relationship clicks at a time. Learn more and join the Match affiliate program.

  • CPA: Cost per sale and cost per lead
  • Commission rate: 50%
  • Cookie duration: Up to 45 days
  • Affiliate software/network: CJ Affiliate

Meetup

Meetup is a leader in powering personal, real-life connections. Millions of people use Meetup to pursue a passion, share a hobby, learn something new, champion a cause and explore an interest with others through groups and events. It is also a great site to meet that special someone. Learn more and join the Meetup affiliate program.

  • CPA: Cost per sale
  • Commission rate: $20
  • Cookie duration: 7 days
  • Affiliate software/network: CJ Affiliate

MillionaireMatch

MillionaireMatch celebrates and embraces successful people. Its online dating site includes an elite clientele of rich and attractive men and women, CEOs, pro athletes, doctors, lawyers, investors, entrepreneurs, beauty queens, supermodels, and Hollywood celebrities who are seeking dating opportunities and long-term relationships.

An established dating site, MillionaireMatch has been catering to singles for 20+ years. Its top countries for dating include the United States, Canada, United Kingdom, and Australia. Over 5 million singles use the site. Visit MillionaireMatch or join the MillionaireMatch affiliate program.

  • CPA: Cost per lead and cost per sale
  • Commission rate: $2 per lead, $80 or $200 per sale
  • Cookie duration: 45 days
  • Affiliate software/network: In-house

OurTime

OurTime is a dating site that understands what it is to be over 50 and celebrates this exciting chapter. It honors the freedom, wisdom, and appreciation for life that only comes with time. It offers a community that focuses on specific interests and desires. OurTime has mobile apps for Apple and Android users. Learn more and join the OurTime affiliate program.

  • CPA: Cost per sale
  • Commission rate: 50%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

Parship

Parship is one of the leading online matchmaking sites for discerning singles in the U.K. and across Europe. Employing an objective and scientific process the service helps members find love. The Parship Principle analyzes 32 personality traits and is based on a matching algorithm of 136 rules. Learn more and join the Parship affiliate program.

  • CPA: Cost per sale and cost per lead
  • Commission rate: 25%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

SeekingArrangement

Seeking.com is a luxury dating site where beautiful and successful people find mutually beneficial relationships. It boasts more than 20 million sugar daddies and babies in over 130 countries. Learn more and join the Seeking affiliate program.

  • CPA: Cost per sale
  • Commission rate: 75%
  • Cookie duration: 30 days
  • Affiliate software/network: Everflow

SilverSingles

SilverSingles is an exclusive senior dating site that targets single professionals who are over 50 years of age. It’s where beauty meets wisdom and experience. Learn more and join the SilverSingles affiliate program.

  • CPA: Cost per lead
  • Commission rate: $7
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Spark Networks

Spark Networks S.E. is a leading global dating company with an expanding portfolio of dating apps, including Elite Singles, Zoosk, Christian Mingle, Silver Singles, and more. Many of those sites have affiliate programs on CJ Affiliate.

  • CPA: Cost per sale and cost per lead
  • Commission rate: N/A
  • Cookie duration: up to 45 days
  • Affiliate software/network: CJ Affiliate

Sugarbook

Sugarbook connects sugar daddies and mommies with sugar babies for ideal arrangements, fantasies, and no strings attached fun. A sugar relationship is where both parties define what they want in exchange for financial support. Most times, this consists of males/females eligible for financial backing in exchange for love and companionship. Learn more and join the Sugarbook affiliate program.

  • CPA: Cost per sale
  • Commission rate: $45
  • Cookie duration: 30 days
  • Affiliate software/network: iDevAffiliate

Sugar Daddie

Sugar Daddie is a dating service to discover your perfect sugar partner to enjoy the sugar lifestyle. It’s been introducing wealthy and successful males to young and beautiful women since 2002. It welcomes millionaires, models, and professionals who seek a quality approach to online dating. Learn more and join the Sugar Daddy affiliate program.

  • CPA: Cost per sale
  • Commission rate: 50%
  • Cookie duration: 45 days
  • Affiliate software/network: CJ Affiliate

Zoosk

Zoosk is, without doubt, one of America’s leading and most recognizable dating sites. Zoosk uses behavioral matchmaking technology and big data insights to match users in real-time. Learn more and join the Zoosk affiliate program.

  • CPA: Cost per lead
  • Commission rate: $4
  • Cookie duration: 30 days
  • Affiliate software/network: CJ Affiliate

Your Next Move

You now have a robust selection of dating affiliate programs. You might also continue your research to find rewarding referral programs. Consider your target market, for example, will you focus on everyone, seniors, single moms, or Christians? The better you understand your target demographic, the more you can delight them with advice, recommendations, and dating stories.

Creators who focus on dating and relationship content can cover related categories, including lifestyle, fashion and accessories, cosmetics, health and wellness, self-help, entertainment, events, food, books, gifts, adult toys, horoscopes, and travel. Case in point, you might write about what to wear on a third date, nine fantastic restaurants in NYC to celebrate an anniversary, or the best countries to have a destination wedding.

If you’re feeling more adventurous, many sex toy companies are on ShareASale. STDCheck and myLAB Box provide at-home healthcare and STD testing services, which may interest your readers. Their affiliate programs are on CJ Affiliate.

 

Chad Tennant

Chad is a digital marketer, consultant, and publisher. At Digital Fodder, he offers insights and strategies concerning online marketing, ecommerce, working online, YouTube, and more. At Partnercade, he helps companies grow their affiliate program revenues and partnerships. Connect or start a conversation with Chad on LinkedIn.

 
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