Coinbase Affiliate Program Review

 

Last updated on February 26, 2021

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Coinbase is a digital currency exchange and wallet where businesses and individuals trade bitcoin, ethereum, litecoin, and other cryptocurrencies. It offers a portfolio of products and services for different user needs. Its vision is to bring more innovation, efficiency, and equality to the world by building an open financial system.

Company Profile

  • Founded by Brian Armstrong and Fred Ehrsam in 2012
  • CEO: Brian Armstrong
  • Headquarters: San Francisco, USA
  • 35M+ users
  • $320B+ traded
  • Available in 100+ countries
  • 1,000+ employees

Products & Services

  • Coinbase Wallet is a highly secure crypto wallet.
  • USD Coin (USDC) is a cryptocurrency by Coinbase. For customers with a US dollar bank account, 1 USDC can always be redeemed for 1 USD, giving it a stable price.
  • Coinbase Earn lets you earn cryptocurrencies while learning about them.
  • Coinbase Card is a Visa debit card that is funded by your Coinbase balance.
  • Coinbase Pro offers an intuitive user interface with real-time order books, charting tools, trade history, and more.
  • Coinbase Prime is a professional trading platform for institutional clients.
  • Coinbase Custody is an independent, NYDFS-regulated entity that gives clients access to a secure, institutional-grade offline storage solution.
  • Coinbase Commerce integrates with leading ecommerce platforms such as Shopify to accept cryptocurrency payments.
  • Coinbase Ventures raises money for crypto startups.

Coinbase Affiliate Program

Coinbase has an affiliate program. Impact, a top-rated affiliate network, hosts the program. Let’s review the benefits, drawbacks, commission rate, cookie duration, and program details. Here’s a snapshot.

  • Cost per action (CPA): Cost per transaction
  • Commission rate: 50%
  • Commission type: Recurring up to three months
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

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Program Benefits

Coinbase’s affiliate landing page is satisfactory. An affiliate landing page is supposed to be informative, and Coinbase includes crucial details. The only detail missing is the cookie duration, which is 30 days.

Coinbase offers a high-paying affiliate program. When you refer new customers to Coinbase, you’ll receive 50 percent of their trading fees for the first three months.

The commission payment threshold is low. Impact issues payments when earnings exceed 10 USD or the local equivalent. Affiliates receive payments to their bank and PayPal accounts.

Deep linking is available, and it’s how an affiliate creates a link to a specific page on the merchant’s site. Instead of using a standard homepage affiliate link, you can link to an article or product that relates to your content to increase relevance and conversion rates. Affiliates can deep-link to Coinbase’s wide assortment of products.

Creative assets and banners are well-designed. Hand it to Coinbase’s web and marketing design teams. They’ve taken pages out of Shopify and HubSpot playbooks to provide sharp and appealing advertising materials. It offers a fantastic mix of creative assets, including logos and banners in different sizes.

There’s a full-time affiliate marketing manager. When a merchant has the staff to support publishers, it quickens processes and shows commitment. You can contact the affiliate team through Impact.

Impact’s affiliate software is top-notch. It offers excellent and reliable tracking solutions. Furthermore, the user interface and activity reports are user-friendly and easy to navigate.

Coinbase also has a referral program. Long before the launch of its affiliate program, it enabled users to earn money. As they state, “If your friend visits coinbase.com/trade and initiates a buy or sell of $100 or more (or 100 USD equivalent of your domestic currency) within 180 days of opening his or her account, you both will receive a 10 USD (or 10 USD equivalent of your domestic currency) referral bonus when the order completes. Orders can take up to 4 business days to complete.”

Coinbase is a top-rated crypto entity that is backed by well-known companies, such as ICE/NYSE, BBVA, USAA, and Y Combinator. It’s one of the largest crypto exchanges in the world by trading volumes, website traffic, and valuation. It has avoided news headlines involving bad actors and shady activities, for example, missing founders, theft, and exchange breaches. One drawback is its trading fees, which are relatively high compared to other exchanges like Binance and Paxful. On the other hand, Coinbase provides a premium and efficient platform, which supports the case for higher fees.

Program Drawbacks

Coinbase has a low affiliate acceptance rate. It accepts less than 20 percent of affiliates who apply to join.

Recurring payments only last three months. Although the commission rate is high (50 percent), your residual earnings will end quickly. Alternatively, a recurring commission for the life of the customer would more appealing and on par with many other crypto affiliate programs.

A 30-day cookie is standard but could be longer. Funding an account and trading aren’t things people rush to do. Secondly, it takes time to get verified, deposit funds, learn the UI, and finally pull the trigger on a trade. All those minor delays make the 30-day referral period disadvantageous.

Coinbase is developing a questionable reputation. The acquisition of Neutrino, rejection of social activism, technical glitches, and inaccessible customer support are driving users away from Coinbase. Those issues will produce lower conversion rates and affiliate commissions.

Making Money

Can you make $1,000 a month as a Coinbase affiliate? You can and more. Coinbase pays a high commission rate alongside a standard 30-day cookie duration. Also, it has an impressive assortment of products and supports many digital currencies for potentially high conversion rates. The one major drawback, however, is that recurring commissions end after three months, unlike many other crypto affiliate programs that offer lifetime residual earnings.

Where should Coinbase rank in your marketing activities? If you cover digital currencies, forex, money, investments, or anything related, Coinbase should be a medium priority. Cryptocurrencies are growing in adoption and interest, so you’ll want to explore how to profit from this growing space.

I recommend joining Coinbase’s affiliate program because of its high commission rate and earning potential. However, many of its competitors have more rewarding programs that pay lifetime recurring commissions.

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Chad Tennant

Chad is a digital marketer, consultant, and publisher. At Digital Fodder, he offers insights and strategies concerning online marketing, ecommerce, working online, YouTube, and more. At Partnercade, he helps companies grow their affiliate program revenues and partnerships. Connect or start a conversation with Chad on LinkedIn.

 
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