YouTube

Like you, I frequently come across many videos that have millions of views on YouTube. Some creators have a “Midas touch” or luck, which enables them to produce viral videos without much effort. However, most full-time YouTubers implement plans and strategies to succeed. For instance, many creators do keyword research to improve their search rankings and discoverability. Other users implement several tactics to increase their subscribers and likes.

Although YouTube’s Studio application is robust, many creators use third-party products and services to support planning, strategy, and channel management. One such tool is TubeBuddy, which is popular among YouTubers. Let’s review how it can help you get more views, subscribers, and revenue.

Like you, I frequently come across many videos that have millions of views on YouTube. Some creators possess a Midas touch or luck, which enables them to produce viral videos without much effort. However, most full-time YouTubers implement plans and strategies to succeed. For instance, many creators do keyword research to improve their search rankings, discoverability, and visibility. Other users implement several tactics to increase their subscribers.

Although YouTube’s Studio application is robust, many creators use third-party products and services to support planning, strategy, and channel management. One such tool is VidIQ, which is popular among YouTubers. Let’s review how it can help you get more views, subscribers, and revenue.

Growing a YouTube channel is one of the best ways to make money online. It’s up there with ecommerce and software monetization. The barriers and startup costs to launch a channel are low, which makes YouTube an enticing proposition. There are many ways YouTubers earn money, including ad revenue, merch sales, affiliate marketing, and more. YouTube’s global reach of 2 billion users has helped creators to make six, seven, and eight-figure incomes annually.

Achieving success on YouTube is harder than it used to be. In 2015, YouTube CEO Susan Wojcicki said that over 400 hours of content is uploaded every minute. I’m confident that figure has increased and will someday be over 1,000. Therefore, creators must compete against hundreds of hours of new content each time they upload videos. Secondly, YouTube released stricter eligibility criteria for its partner program to thwart low-quality content. The updated guidelines also make it tougher to start earning ad revenue via its partner programs.

Tags are descriptive keywords that help YouTube to understand, rank, and position your videos. They also help people to find your content and broaden your reach. For example, your video could appear in the “Up next” section because of its tag metadata.

YouTube limits tags to roughly 400 to 500 characters including spaces (it’s 500 on Creator Studio Classic). Most creators keep adding terms until they see a notification that reads, “Your tags exceed the allowed character count.” When you exceed the limit, you won’t be able to save your edits until you reduce your character count.