E-commerce

Sometimes a single product is all it takes to succeed in business. That was the case for Jamie Siminoff, the founder of Ring. Jamie created the Ring video doorbell and company, which he eventually sold to Amazon for more than a billion dollars. Long before Ring offered an assortment of security products, there was only the video doorbell.

Many online retailers think they must sell many different products to achieve success. However, one fantastic, in-demand product can fulfill their sales targets. Secondly, experimenting with one product before offering more can quicken and deepen your learnings.

Many ecommerce experiences are straightforward. It’s easy to buy and receive physical products, digital items, and services from established businesses, such as Amazon, Fiverr, Microsoft, TransferWise, and others. Where ecommerce can get a little tricky, and potentially fraudulent, is when a person must transact with another individual directly. The more money involved in the transaction, the higher the risk to the buyer since the buyer typically must initiate the transfer process with payment. Additionally, schemers and bad actors surf the net looking for people to scam. I haven’t been scammed, thankfully, but millions of internet fraud cases occur each year.

One way to ensure your online transaction is successful is by using an escrow service. An escrow is a financial arrangement in which a third party holds and regulates the payment of funds required for two parties involved in a given transaction.

WooCommerce extensions enable and improve a site’s functionality. Hundreds of fantastic extensions are available for store development, management, marketing, payments, shipping, accounting, tax, and so on. For example, popular payment extensions include PayPal, Square, Amazon Pay, Alipay, and more. WooCommerce plugins are also available on WordPress.org.

WooCommerce has risen in popularity alongside the acceptance of bitcoin and cryptocurrencies for ecommerce transactions. Merchants who accept cryptocurrencies gain several advantages, such as access to a broader market, ease of cross-border transactions, buyer anonymity, and the security features vis-à-vis blockchain.

If a product has had at least one sale in the previous 180 days, it won’t be removed. However, Amazon will remove products that haven’t sold within the first 180 days of being published. I hate that policy because it’s discouraging and counterproductive. Content creators can relist their products, but instead of making it easy, for example, being able to select “relist” from a drop-down menu, Amazon forces creators to go through the approval process again.

Generating enough income would be challenging. Suppose you, I, and eight other creators sell enough products to reach and publish 500 listings (obviously, there are hundreds to thousands of creators are on Merch).