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Publishers want to promote the top affiliate programs because they can yield more commissions. It’s as simple as that. Other articles highlight “the best programs,” but most of them include random and unvetted merchants that won’t increase your earnings. Let’s identify what excellent and profitable affiliate programs have in common.
A Fair Variable or Fixed Commission
Advertisers who pay single to low double-digit commission rates (or who nickel and dime publishers) aren’t worth your consideration. (Note: some industries pay low commission rates because they operate on thin margins.) A commission rate of 20 percent is the benchmark I use. For fixed commissions, rates are subjective.
A Minimum Cookie Length of 30 Days
Giving marketers one or a few days to convert traffic is ridiculous and unfair. By contrast, a 30-day conversion period allows for prospects to become customers and affiliates to get credit for their promotional efforts. Although thirty-day referral periods are a standard industry practice, a minimum of 90 days should be commonplace.
Excellent Affiliate Tracking Software
Affiliate tracking software is the cornerstone of success, and there are good and bad applications. Reliable tracking, user-friendly dashboards, and robust reporting make for excellent user experiences. Activity data—such as impressions, clicks, and conversions—should be available. Applications that omit activity data and reporting make it difficult to track and evaluate performance.
Other factors you should consider are a program’s earnings per click (EPC), payout threshold, deep linking capabilities, and affiliate support. You’ll want to partner with merchants/affiliate managers who are intelligent, fair, responsive, and quick to resolve inquiries. Learn how to choose affiliate products and programs.
Best Affiliate Programs List
Let’s review the best affiliate programs to make money. With an array of affiliate networks, 30+ common program categories, tens of thousands of programs, and terms changing daily; it’s impossible to identify every excellent affiliate program. However, you can use this list and these advertisers as benchmarks because they meet the criteria above.
Many of the programs on this list are available on the top affiliate networks. These programs and networks are excellent for bloggers, YouTubers, beginners, and experienced marketers. I’ve separated advertisers into popular affiliate program categories so that you can find products and services for your niche. A company might not mention an affiliate program on its website but may have one. Merchants typically link to their affiliate programs in their website menus and footers, and some offer programs on multiple networks.
Ecommerce Affiliate Programs
- Oberlo – 200% (commission rate)
Oberlo allows you to easily import products from suppliers directly into your Shopify store and ship directly to your customers. Learn about the Oberlo affiliate program (to promote Oberlo, you must join Shopify’s affiliate program).
- Shopify – Up to $2,000
Shopify provides everything you need to sell online, on social media, and in person. Create your store, manage products, sell, accept payments, ship, and integrate with other apps. Learn about the Shopify affiliate program.
Marketing Affiliate Programs
- Constant Contact – $105
Constant Contact enables individuals and business owners to create and share professional-looking emails in minutes. Learn about the Constant Contact affiliate program.
- TubeBuddy – Up to 50%
TubeBuddy is the #1 YouTube tool and browser extension for channel management, keyword and tag research, video SEO, competitor insights, bulk processing, and marketing. Learn about the TubeBuddy affiliate program.
- VidIQ – Up to 25%
VidIQ offers a suite of tools to help YouTubers and marketers grow their presence and brand on YouTube. Learn about the VidIQ affiliate program.
- Leadpages – 30%
Leadpages enables you to create landing pages, capture email addresses inside segmented lists, and nurture new leads with email marketing automation. Learn about the Leadpages affiliate program.
Crypto Affiliate Programs
- Binance – Up to 40%
Binance is a cryptocurrency exchange that provides a platform for trading 100+ cryptos. Learn about the Binance affiliate program.
- Changelly – 50%
Changelly is a cryptocurrency exchange providing the ability to instantly and seamlessly exchange digital currencies. Learn about the Changelly affiliate program.
- Paxful – 50%
Paxful allows buyers and sellers to meet online and trade cryptos.
Dating Affiliate Programs
- eHarmony – Up to 42%
eHarmony is making history by creating more meaningful connections that lead to fulfilling marriages. Learn about the eHarmony affiliate program.
- Match – 50%
Match redefines the way single men and single women meet, flirt, date, and fall in love through online dating. Learn about the Match affiliate program.
- People Media – 50%
People Media, a sister company of Match.com, is a leader in niche dating. SingleParentMeet, ChristianPeopleMeet, and BBPeopleMeet are some of its brands. Learn about the People Media affiliate program.
Education Affiliate Programs
- Coursera – Up to 45%
Coursera offers online courses through partnerships with hundreds of top-ranked universities, including Stanford and Columbia. Learners can take courses, specializations, and degrees. Learn about the Coursera affiliate program.
- Pluralsight – Up to 75%
Pluralsight offers extensive online developer, creative, and IT courses that are taught by industry experts. It offers 6,000+ courses to businesses and individuals. Learn about the Pluralsight affiliate program.
- Skillshare – $12
Skillshare is an online learning community with thousands of free and paid classes in design, art, business, marketing, technology, and more. Learn about the Skillshare affiliate program.
- Udacity – $50
Udacity offers online courses in programming, data science, artificial intelligence, digital marketing, and more. Learn about the Udacity affiliate program on Commission Junction (CJ).
Money Transfer Programs
- N26 – £35
N26 provides mobile banking services. It offers current accounts and other banking services, letting customers manage their finances via smartphone. Learn about the N26 affiliate program.
- Revolut – Up to £20
Revolut is a money transfer and financial services app that allows you to hold, exchange, and send funds without fees. Learn about the Revolut affiliate program.
- TransferWise – £10
TransferWise is an online service that lets people send and receive money internationally at the mid-market exchange rate for a small, upfront fee. Learn about the TransferWise affiliate program.
Hosting Affiliate Programs
- Bluehost – $65
Bluehost is one of the largest website hosting providers and powers millions of websites. Learn about the Bluehost affiliate program.
- GoDaddy – 15%
GoDaddy is a top domain name registrar and web hosting company that supports millions of customers globally. Learn about the GoDaddy affiliate program.
- Hostinger – 60%
Hostinger offers fast and user-friendly web hosting solutions at a price nobody can beat. Learn about the Hostinger affiliate program.
- Liquid Web – Up to 100%
Liquid Web provides managed web hosting and data center solutions. It offers cloud, VPS, dedicated, managed, and private cloud hosting plans. Learn about the Liquid Web affiliate program.
- SiteGround – Up to $125
SiteGround is a leading web hosting company with 2 million customers. It offers shared, cloud hosting, dedicated servers, reseller, and domain services. Learn about the SiteGround affiliate program.
- WP Engine – $200
WP Engine provides managed WordPress hosting for sites around the world. It provides counsel and support to help brands create world-class digital experiences. Learn about the WP Engine affiliate program.
WordPress Affiliate Programs
- Elegant Themes – 50%
Elegant Themes sells premium WordPress themes and plugins. Their flagship products include Divi, a drag and drop page builder, and Bloom, an opt-in form plugin. Learn about the Elegant Themes affiliate program.
- Thrive Themes – 35%
Thrive Themes sells blazingly fast, conversion-focused premium WordPress themes and list building plugins including Thrive Leads, Thrive Landing Pages, Thrive Architect, and more. Learn about the Thrive Themes affiliate program.
Utility Affiliate Programs
- Code42 – $60
Code42 is an enterprise and small business (CrashPlan) SaaS solution that secures all distributed end-user data on state-of-the-art cloud infrastructure. Learn about the Code42 affiliate program on CJ Affiliate.
- iMyFone – Up to 50%
iMyFone makes mobile utility software for iOS. It specializes in data recovery, storage management, data transfer, and privacy protection software. Learn about the iMyFone affiliate program.
- NordVPN – 40%
NordVPN is a top-rated virtual private network service provider. It offers military-grade online security and protection applications. Learn about the NordVPN affiliate program.
- Sucuri – Up to $210
Sucuri is an all-in-one platform for website security, protection, performance, and monitoring. Learn about the Sucuri affiliate program.
Other Affiliate Programs
- Canva – Up to 100%
Canva is a graphic-design tool that helps people create images, logos, thumbnails, posters, and more. It provides access to over a million photographs and templates. Learn about the Canva affiliate program.
- Envato Market – 30%
Envato Market is the world’s largest creative marketplace for digital assets, including themes, templates, plugins, and more. Learn about the Envato Market affiliate program.
- Fiverr – Up to $150
Fiverr is the largest online marketplace for freelancers with services starting at five dollars. Learn about the Fiverr affiliate program.
- FreshBooks – $55
FreshBooks provides small business accounting software. Users can send invoices, track time, manage receipts, file expenses, and accept credit cards. Learn about the FreshBooks affiliate program.
- Ginger – 50%
Ginger makes sure everything you write is mistake-free. It corrects all types of grammatical mistakes including punctuation, sentence structure, and style. Learn about the Ginger affiliate program.
- Grammarly – $20
Grammarly is the world’s leading software suite for perfecting written English. It checks for more than 400 types of spelling, grammar, and punctuation errors, and enhances vocabulary usage. Learn about the Grammarly affiliate program.
- Incfile – $50
Incfile specializes in the formation of business entities. From LLCs to nonprofits, it has assisted more than 150,000 entrepreneurs to form their businesses. Learn about the Incfile affiliate program on ShareASale.
- Lenovo – 2%
Lenovo is a customer-focused company with extraordinary resources and broad reach, providing innovative PCs and best-in-class customer service. Learn about the Lenovo affiliate program.
- Morning Brew – $3.50
Morning Brew is a free daily email that delivers news from Wall Street to Silicon Valley. Written in a witty and conversational tone, it makes reading news enjoyable. Learn about the Morning Brew affiliate program on CJ Affiliate.
- Nolo – $25
Nolo has the largest library of online legal products including power of attorney, wills, living trusts, leases, promissory notes, and America’s #1 estate planning software. Learn about the Nolo affiliate program on CJ Affiliate.
- ShareASale – Up to $150
ShareASale is a leading affiliate network with the tools and technology to support advertisers and publishers. It pays $150 for qualifying merchant signups and $30 for qualifying affiliate signups. Learn about the ShareASale affiliate program.
- STDcheck – 40%
STDcheck takes the embarrassment and hassles out of conventional STD testing. It provides fast, affordable, and private STD testing to adults and minors at thousands of locations nationwide. Learn about the STDcheck affiliate program.